Marieta del Rivero, CEO of Nokia, and Bethlehem Amatriain, CEO of Telefonica Spain, today presented the offer commercial and product multimedia device Nokia 5800 XpressMusic, the latest and newest bet that the Finnish manufacturer’s Telefonica launched as a world first on December 1 in Spain, with final prices adapted to all customers in all price ranges, depending on the degree of commitment of consumption that takes the user.
After a major joint work between the two companies to tailor services and the Telefonica network to the new device, the Nokia 5800 XpressMusic will be launched to the market with a business proposal adjusted to mobile customers who want to use the data, those who fail want to use them, as well as technological innovations that incorporates, including its touch screen.
The Nokia 5800 XpressMusic put up for sale on the Dec. 1 in Spain and in the more than 7,500 points of sale of Telefonica, both in the stores themselves as in the Major Surfaces, canal specialist, and Brown and White line Internet.
Amatriain for Bethlehem, CEO of Telefonica Spain, “is truly significant stress such as Nokia and Telefonica have worked together in this release. And the result is that Spain became the spearhead of the Nokia 5800 XpressMusic to be the first market in the world where an operator makes it available to customers. In this way, Telefonica consolidates its technological leadership in Spain, besides the commitment to customers to bring the best terminals, the highest quality, before anyone else. ”
To Marieta del Rivero, CEO of Nokia, “without a doubt, this release is a milestone in many ways and we are very pleased to be able to offer this terminal, as expected just before Christmas. Spain is the first country to commercialize it in Western Europe and the world’s first to do so with an operator, so we’ve raised the bar very high. Now only is the most important part: that consumers benefit from their skills in music, video, Internet surfing … of the features and quality to which Nokia has used them, but now also on a touch screen. ”
An attractive offer to popularize access to touch screens and music
The business offer that Telefonica has designed for the Nokia 5800 XpressMusic aims to popularize both for mobile users who want to use the data, taking advantage of the capabilities of downloading and enjoying music, navigation, mail, games, etc., to those who only want to use it as a simple mobile phone
To do so, Telefonica will sell the device from 0 euros for customers who commit to a monthly consumption of 90 euros for voice, with an additional 15 euros for data consumption, which will entitle the holders to 200 MB in the 3.5 G network the operator, plus unlimited data traffic in more than 2,500 WiFi hot spots of Telefonica in Spain.
To be able to access the Nokia 5800 XpressMusic to 49 euros, the price is most suited to most customers, the consumer voice must be 40 euros per month and the data of 15 euros. Those users who wish to acquire the terminal without one of the two data-rates of 10 to 15 euros, you can buy it for 249 euros, with a minimal voice only 9 euros per month.
The new Nokia 5800 XpressMusic is also available in the Plan of loyalty to their clients of Telefonica Mobile, with more price points, with data and no data, and also from 0 euros.
In all cases, the product offers 3 months of GPS navigation with the Nokia Maps application, which allows users to use it as a GPS navigator in environments such as driving routes on foot, and two months of free Internet surfing for new clients. The use of the maps from Navteq ensures that you always in the best possible route.
Media Player touch simple and versatile
The Nokia 5800 XpressMusic is a complete multimedia device with a screen size of 3, 2 inches and 16 million colors, thanks to its ease of use, along with their connectivity to mobile broadband with HSDPA 3.5G make it perfect for enjoying a unique browsing experience and establish a new benchmark in quality of viewing videos.
The Nokia 5800 XpressMusic has several ways of interaction touch: with the fingers, with the pointer, with the pick, and through the traditional phone keyboard, QWERTY keyboard and full-screen virtual QWERTY keyboard in the small. He also acknowledged writing characters and words. All this, providing tactile response to pressing each key virtual, configurable to user preferences.
A revolutionary audio system
The device incorporates a chip dedicated exclusively to processing music, to provide the best sound quality of the market for portable music players, as well as a range of 35 hours playing. It also has the universal headphone output (3.5 mm) that can be used both for audio and for connecting to televisions thus adapting itself to new market demands, and connection with Bluetooth A2DP profile that allows the use of headphones wireless.
It contains an 8-GB microSD card that will allow users to store all the music, videos or photos to be enjoyed at any time or to share them quickly with the HSDPA 3.5G mobile broadband. In addition, the product is compatible with higher-capacity cards if the user wants to buy them.
Highlights of the Nokia 5800 XpressMusic
Touchscreen 3.2 “resolution of 640×360 pixels with automatic orientation sensor (accelerometer) for rotating screen and image processor in 3D
Keys and writing method: Using pointer, finger or stylus for entering text and control of the user interface (keypads, and complete mini qwerty keyboard, handwriting recognition, handwriting in full screen)
Micro-USB connector, USB 2.0 high speed / Nokia AV connector 3.5 mm
MicroSD card slot, connector DC small, Micro USB interface cable for PC (CA-101), TV output interface (CA-75U)
MicroSD memory card for 8Gb
Bluetooth version 2.0
GPS for navigation by car and foot through the application Nokia Maps 2.0
3.2 megapixel camera with Carl Zeiss optics and dual LED flash
Video recorder with standard quality DVD
Music player with stereo audio quality with integrated stereo speakers
Mobile broadband with HSDPA 3.5G